If you’ve been following along on social media, you’ve been seeing our tile snapshots from our recent trip to Valencia, Spain with the Tile of Spain USA group! I was invited by Frank Advertising to join the Tile of Spain tour this year and I could not pass up the opportunity to spend a week in Spain learning about the tile industry and seeing the architecture of such an amazing country.

I also had the incredible experience of attending the Cevisama Trade show and saw the most amazing tiles that the U.S. sometimes never gets to see!

We got to spend three days at the Cevisama Trade Show visiting several vendors and their insanely beautiful booths.

These booths were larger than some houses here! Filled to the brim with tile displays, lighting, set decor, you name it. They have a week to set up, a week for the show, and a week to break down their booths. You can imagine how intense it must be to set up some of these, especially with heavy tiled walls!


See how big these booths are?! The attention to detail is really amazing. This was the first booth that we went to called Aparici.

At Aparici, I was blown away by the TEXTURE!!! This was a common theme of tiles we saw and it’s a major trend moment.

Texture emulating fabrics, wicker, leaves…you name it!

The next booth we went to was Gayafores. Beautifully crafted porcelain tiles with so much texture! Lots of tone and tone (wall color and floor color) but mixing up the wall texture.

PLUS I am loving all of the brass inlay that I saw.

Brass is all that jazz!

Rocersa had a beautiful patterned porcelain and did a really great job of emulating marble-look!



One of my favorite booths was Cevica. Their booth was just FUN – full of color, pattern and customization. We can select ANY Benjamin Moore color on their tiles. How cool is that?



Keraben group had the coolest booth in my opinion! Their first booth was all music themed, their second booth was set in 1920’s glam, and the third was a more monochromatic, organic approach.

I loved it all and really saw some great texture in their tiles. There was a mix of geometric tiles, botanical themed tiles, brass inlay, textured and linear tiles. I could have easily lived in their booth….!



A few of the booths had their inspiration boards on display that showed a mix of colors and textures. As a Designer, I loved seeing this! Roca tile had some great displays as well.

This beautiful blue porcelain tile we saw more than once! I liked how unique it was.



Apavisa had a booth that was set up like an art gallery. It was so refreshing to see the large format tile hanging up like art, because it truly is! They had a great booth filled with color and texture. A lot of their tiles are used commercially but I could see some of them in the right kind of residential project!

Also, terrazzo was definitely having a moment! Lots of terrazzo, whether it was in a hexagon shape, or super large format (24x 36 or 48”), it was seen multiple times.


Here are a few other tiles that caught my eye from various booths.

Tile companies are differentiating themselves even more by the level of customization they are allowing clients to have.

It’s really amazing to see types of tiles that I’ve never seen in the states! I can’t wait to start using some of these tiles on our upcoming projects.

After the show, we visited the beautiful city of Malaga! This is my new favorite city. It’s the second oldest city in Spain! We visited the Alcazaba of Malaga, which is the fortress that protected the city in the 15th century. At one point, there were houses built on top of it!  The muslims initially built the fortress and protected it until the Christians eventually took control of it. Lots of moorish details in the architecture and tiles. They were amazing craftsmen!

Crazy, right?!

Thank you to Frank Advertising and Tile of Spain for including me on this experience!

What’s your favorite tile?

Our home was originally built in the 60s and had already been through a remodel in the 80s. It had good bones but they were hard to see under the later revisions. Ariana’s team went straight to the elements that needed to be preserved and highlighted them. The kitchen/dining room has been opened up amazingly and we’re very happy with it. In addition to the design efforts, we really value the 3-D renderings. It makes it much easier to talk with tradespeople about what we want to be done and how, and prevents miscommunications. Five stars for the Honeycomb team!


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